Professor Piotr Jaśkowski

Professor Piotr Jaśkowski - with international achievements in the field of brain research and human reaction. Currently, the pro-rector of Warsaw Finance and Management School and the head of Department of Cognitive Psychology. He was born in Bydgoszcz. Piotr received a PhD degree in medical sciences (biology, medical, 1995, the Academy of Medical Sciences in Poznan), the title of professor of medical science (2001) and post-doctoral human sciences (psychology, 2008, Jagiellonian University in Krakow). He has two adult sons.

Wiesław Bartkowski

HCI and usability export with the educational background in IT. He is an IT graduate from the Warsaw University. He received PhD in Psychology at the Social Studies Institute at the Warsaw University. He currently works for the Social Psychology School and is an associate at the Centre for Complex System at ISS, Columbia University, Institute for Scientific Interchange Foundation Torino and Florida Atlantic University. He also cooperated with Ammerman Center for Art and Technology in Connecticut and Institute of Computer Science, PAN. He is the director of a specialist module "Human interaction - computer". His interests are: human interaction – computer, social-tech networks, usability, computer simulations, algorithmics, and virtual reality.

Paweł Haltof - YUUX

He is a researcher in usability and interactivity HCI, an information designer; a co-author of the first usability research in Poland for the public application. He is an interdisciplinary internet specialist, a mechatronics and photonics engineer and a social psychologist of internet and communication. He also works as a consultant at the International Centre of Complexity and Conflict, ICCC; an associate at the Visual Communication Department at SWPS. For a couple of years, he has been conducting and developing various usability methods; he is a member of The Usability Professionals' Association, and he continually cooperates with scientists and the business community. He is also a creator of a strategy called User Experience. Currently, he is developing a new professional research-consultancy Brand YUUX.

Przemysław Broniszewski - YUUX

Przemysław Broniszewski – social psychologist, consumer behaviour specialist, postgraduate in management. His professional experience includes work for Orange PL marketing and sales departments. Experienced in reporting and analytic tools development, product and brand management and consulting projects execution for key customers. Developed many individual interactive products and solutions for new media companies.

Marcin Ledworowski – NEURALIA, Managing Partner

Marcin is a graduate from the Department of Telecommunications ATR in Bydgoszcz (now UTP). MBA graduate from the University of Strathclyde and GFKM from Gdansk. He began his career in IT companies in the years 1991-1994 in Bydgoszcz. During the period 1994 – 2002, Marcin held a managerial positions in the Post Bank SA. Between 2002 -2004, he worked for the Polish Postal Service leading the development of modern financial services. Since 2005, under his own consulting company, he has carried out several projects in the field of management and strategy as well as brand management and business processes. In the years 2006-2007, became director of sales and marketing for new GSM mobile operators. He took part in creating a brand called Play (P4 Ltd.) and Extreme Mobile (Centernet SA). His hobbies include sea sailing and playing guitar. He has two teenage daughters.

Jacek Kowalski - Neuralia

Jacek, aged 35,graduated from Warsaw School of Economics with the degree in Management and Marketing. He also holds an MBA from the French Institute of Management. Jacek worked for agencies including Young&Rubicam , TBWA and Optimum Media/OMD and did work for companies like Henkel Polska, Danone Polska, Tchibo Polska.

Jacek was a co-creator of the first neuromarketing research in Poland (ECM). His PhD project is devoted to the area of Neuromarketing. Areas of Research Interest are: neuromarketing, cognitive neuroscience, social neuroscience, and hidden persuasion. Membership: European Advertising Academy (EAA).

Wioletta Dziełak - Neuralia

Wioletta, aged 29, holds a degree In Clinical Psychology. She cooperates in the area of Psychology of Cognitive Processes with the Warsaw School of Finance and Management. From 2007 till the mid 2008, Wioletta was a NeuroResearch Director and Neuro R&D Chief Expert at the LABoratory & Co. She was a co-creator of the first Neuromarketing project in Poland (ECM). In her PhD work, Wioletta explores the concept of the STOP signal in the movement reactions priming. She is a member of the Association for NeuroPsychoEconomics.